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Summer Camp Lunch Ideas and Lucy’s Dream Lunch

rock the lunchbox

No matter how creative a parent you are, coming up with new, appealing, healthy lunchbox ideas is no easy task.

For this reason you’ve seen me post a lot about school lunch ideas, and how I try to keep lunchtime fresh and exciting for Lucy (so that she’ll actually eat what I pack).

This summer, I’ve partnered up with some of my favorite brands on the Rock the Lunchbox campaign, which helps parents give kids what they want at lunchtime – more balanced, delicious options and plenty of variety. – brought to you by Annie’s, Organic Valley, Applegate, Rudi’s and Honest Kids – offers loads of lunch ideas for kids of all ages and dietary preferences, including:

  • Gluten-free, nut-free and vegetarian choices
  • Short video clips by parents that explain how to keep menus creative, packing time short, and involve the kids
  • Ideas for staying connected to children during the day via notes and lunchbox messages
  • Tips for packing a healthy lunch for picky eaters or kids with allergies
  • Time-saving tips to turn simple into healthy and delicious

You may not have school lunch on the mind at the beginning of summer, but with so many kids in summer school and camps, most parents don’t get a vacation from lunch-packing, so new ideas are always needed!

As part of Rock the Lunchbox, these brands are asking kids to “Draw Your Dream Lunch” then tasking parents with packing a healthier version of whatever their kids desire.

Lucy absolutely loved this assignment.

rock the lunchbox

Here’s what she came up with:

rock the lunchbox

(She kindly told me what each item was, since her artwork is of an “abstract” style 🙂 ).

And here’s what I ended up packing as a result:

rock the lunchbox

  • Swapped out grapes for cherry tomatoes (I always aim to include one fruit & one veggie).
  • Used a Rudi’s whole spelt tortilla and Organic Valley shredded cheese for the quesadilla.
  • Gave her Annie’s Bunny Fruit Snacks instead of conventional candy.
  • Packed HonestKids Berry Lemonade in place of traditional heavy-on-the-sugar lemonade.

Lucy loved it!

Check out for more lunch ideas, tips, resources and coupons!

I am a spokesperson for this year’s Rock the Lunchbox campaign. This post is part of my partnership with the brands listed above, but all thoughts and opinions are my own.

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  • Megan (The Lyons' Share)
    June 29, 2014 at 8:24 am

    I love that even though I don’t have kids, I still find your resources and ideas so helpful! Just sent the Rock the Lunchbox link to my client who often struggles with what to pack! Thanks!

  • Amelia Winslow
    June 29, 2014 at 12:12 pm

    So glad it’s useful info for you too, Megan!

  • Cyn
    June 30, 2014 at 12:53 pm

    What a great idea! Wish I had thought of that one when my kids were young…Oh the many lunches I’ve packed 🙂

  • sgk
    July 31, 2014 at 11:32 am

    Love this- so cute! Although tomatoes are actually a fruit!

  • Amelia Winslow
    August 1, 2014 at 10:53 am

    You’re right that tomatoes are a fruit, but since they are savory and we eat them as vegetables in our culture, I count them as a vegetable when I serve them to my family. Thanks for reading!

  • Willow Jarosh
    August 12, 2014 at 4:59 am

    This is such a neat idea — to have kids draw their ideal lunch and then to create it in a healthier way. Then when they eat it, they feel some ownership. Love it!!

  • Amelia Winslow
    August 13, 2014 at 5:39 pm

    Thank you! I thought it was a great idea, too!

  • kymyha
    August 19, 2014 at 3:11 pm

    My children wont eat that….as tho I feed them very there some that look pretty an taste great as well

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